Everyone knows that most traditional retailers are struggling in the current digital age. Just last week there was a news item about the desire of small businesses to reduce the VAT rate to 19%. It is clear that retailers are getting desperate. And not without reason. Every time I walk through the city, more and more buildings are empty. Will the end of pleasant shopping in the city
A center soon be over?
The biggest threat to retailers are developments in the field of e-commerce and digital media. They often think so themselves. Understandable, latvia phone number list because anyone can open a webshop and offer products at very attractive prices. After all, a virtual store is much cheaper than a nice building in a prime location. And then there are the large well-known internet stores, such as Coolblue. They also appear in news reports almost daily, with the big difference that these are very positive news reports. Coolblue wins one award after another and their customers are happy with the good service.
A major threat?
No, an excellent example of how it can be done! It should serve as a source of inspiration.A optimal use of the possibilities of digital marketing, then there are insane possibilities for success. The recent research that DTG recently had carried out by TNS Nipo showed that a quarter of the smaller companies in the SME sector have a website that is china numbers older than four years. And 28 percent have no website at all. The conclusion of the research is that these digital stowaways are missing out on potential turnover.
introduction coolblueThere is no point in complaining. Something has to be done before it is too late and that will not happen until you look at how most organizations by itself. It will certainly not happen thanks to a VAT reduction. The retailers will have to take the initiative themselves to survive. I will give five digital marketing tips that every entrepreneur can score with.